Sustainable materials: why choose paper and cardboard

“Sustainability” and “sustainable materials” are terms that we hear all the time and that are now part of our everyday life. However, despite its diffusion, the concept of sustainability can be elusive, complex and above all incomplete.

In fact, when we talk about sustainability we are not only referring to the environmental aspect, but rather to the balance between environment, economy and society, which must be balanced harmoniously, in order to guarantee fair and lasting development. 

Sustainable materials are therefore designed not only to minimize pollution, but also to reduce the consumption of non-renewable resources and waste, with an eye to the well-being of future generations. 

Choosing sustainable materials is essential to address the challenges related to climate change, deforestation and the depletion of natural resources, promoting a circular and responsible economy.

Paper and cardboard are sustainable materials

Paper and cardboard are among the most widespread and used sustainable materials in the packaging sector and beyond.

Their sustainability comes from several intrinsic characteristics that make them an excellent ecological choice. First, paper is a renewable material, derived mainly from the cellulose of plants, such as trees, which can be grown and regenerated sustainably. This means that paper production does not contribute to deforestation and can be managed responsibly to ensure forest regeneration.

Furthermore, paper is biodegradable and recyclable. Once used it can be easily recycled and reused for the production of new materials, reducing the amount of waste sent to landfill and promoting its recycling. Finally, the biodegradability of paper refers to its ability to degrade naturally over time, without causing damage to the environment.

Economic and social: the advantages of cardboard packaging

In addition to the environmental aspect, paper and cardboard packaging offers many economic and social advantages. From an economic perspective, cardboard is a convenient choice, due to its affordable cost and ease of large-scale production. Furthermore, the lightness of the material reduces transport and logistics costs, while the ease of recycling helps reduce costs associated with waste treatment.

On the social front, however, companies in the sector often actively engage in local communities, promoting environmental sustainability and contributing to social well-being through corporate social responsibility initiatives.

Thanks to this industry, companies can reduce their environmental impact, promote sustainability and meet growing consumer expectations for eco-friendly products.

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