Sustainable packaging: the first 100% recyclable tray
Sustainable packaging plays a fundamental role today in supporting the circular economy and safeguarding the planet.
Producing environmentally friendly packaging – or at least not harmful – is a goal that more and more companies are trying to achieve, I often achieve excellent results.
For this reason, every year, CONAI rewards companies that have distinguished themselves for ecological packaging design, selecting the best ideas.
During the last edition, a particular Lombard project piqued the curiosity of many: a 100% recyclable, completely sustainable tray.
Smurfit Kappa is the first 100% recyclable packaging
Smurfit Kappa, the European multinational, world leader in paper and cardboard packaging, seems to know very well about sustainable packaging.
The 100% recyclable project that left everyone ecstatic at the latest edition of the event organized by CONAI belongs to them, and was built in the Orsenigo plant, in the province of Como.
It consists in a particular food packaging – mushrooms in particular – and is a 100% recyclable product, capable of completely replacing the now superfluous polystyrene containers.
The sustainable tray, as well as all the projects that have participated, is the demonstration of a correct and innovative approach towards the important issue of recycling.
The goal of CONAI, moreover, is precisely this: to significantly reduce emissions into the atmosphere, reaching the objectives set by the EU by 2030.
In fact, according to the Consortium’s calculations, thanks to the event, the environmental impact of packaging significantly decreased, demonstrating how important it is to invest in innovation and eco-design.
Sustainable packaging: what to expect from the 2022 edition?
The applications to participate in the CONAI event scheduled for 2022 officially closed on April 29, after almost three months.
Now the Consortium will examine all the cases submitted, until two selected technical committees decide who to award the award for best Eco-design packaging.
The event will reach its ninth edition: the participating companies increase every year, demonstrating strong interest in the initiative.
For the world of sustainable packaging, the high enrollment rate for the initiative is very promising.
The rules to be respected in order to join it are in fact very strict, a detail that does not seem to worry at all the companies that, on the contrary, flock to them in large numbers.
The total prize amounts to 500,000 euros and is reserved for the five most sustainable projects, which will also receive a special mention from Legambiente.